Relying on its experience and global and local knowledge in the fields of production, product development, commerce, services, investment, etc., Zar Group operates with an entrepreneurial approach based on knowledge, innovation, and expertise in B2B and B2C businesses in response to the needs of society and value creation. The ultimate goal of Zar Group is to enter new industries to improve the lifestyle and quality of life of human society.

Zar Group operates in the production and supply of processed grains and is the market leader of pasta with having more than 60 percent of the market share. zar group also played the main role in producing flour, and fructose and the pasta sauce, corn oil, and cake powder in Iran. In recent years, Zar Group has been chosen as the country’s top exporter, and Zar products are available in more than 80 countries. Zar Group has the highest grain storage capacity in the country. In order to implement its development plans and achieve a more worthy position in the food and business industry, it produces high quality corn starch, gluten, and liquid sugar products, cakes, biscuits, sweets, and chocolates. The most important values of Zar Group include entrepreneurship, social responsibility, organizational sustainability, and corporate governance.